Social Media

This 22-Year-Old Is Now the Most Popular TikToker in the World

He lost his job as a factory worker in the early days of the pandemic before establishing himself on the platform.

Amanda Breen

Is Anyone Using Twitter's Downvote Button? Learn About It and the Platform's Other Game-Changing New Features

The downvote button is eliciting some strong reactions, with two concerns dominating the conversation.

Amanda Breen

Why You Need to Be an Influencer Brand and the 3 Rs of Becoming One

To intersect the customer journey, you need more than content and influencer marketing. You need to become an influencer brand.

How to Use Social Media as a Digital Coach (and Why You Should)

A robust social media strategy is a must for a digital coach for his/her audience and a great way to gain insight into their needs and problems.

7 Social Media Blunders That Are Burning Your Brand (and How to Avoid Them)

For brands, most social media mistakes are self-inflicted. Learn the most common social media faux pas and how to prevent an online crisis before it starts.

Adam Petrilli

Why All Entrepreneurs Need a Content Strategist For Their Business

Content as a marketing tool has become so potent that it is now top of the list to drive business growth and revenue, but are businesses leveraging its potency to the fullest?

Why Instagram Is Every Entrepreneur's Most Powerful Tool

In today's world, social media is a key growth tool at every entrepreneur's disposal. But out of all the platforms out there, here's why Instagram is the future of business.

Don't Believe These 4 Myths If You Want to Build a Strong Personal Brand

Many have the wrong ideas about what it takes to build a personal brand.

Imran Tariq

How Startups Can Leverage SEO to Drive Customer Growth

If you're dumping all of your startup's funding into paid ads, you're missing a massive amount of SEO-driven customer growth opportunities.

Jeremy Moser

5 Steps to Crafting an Authentic Social Media Presence For Your Business

Here's how to curate a unique brand identity and social media presence that will help your business stand out online.

Jonathan Riff

Instagram Stories Are Glitching -- Here's How to Fix the Bug

Instagram users on iOS are reporting repeating Instagram Stories on their feeds.

Emily Rella